| Not everybody reads the daily newspaper. People who do not read newspapers are sometimes referred to as non-readers. Early research has shown that non-readers are generally low in education, low in income, either very young or very old. In addition, non-readers are more likely to live in rural areas and have less contact with neighbours and friends. Other studies show that non-readers tend to isolate themselves from the community and are less likely to own a home and seldom belong to local voluntary organizations. Why don't these people read the daily paper? They say they don't have the time, they prefer radio or TV, they have no interest in reading at all, and besides they think newspapers are too expensive. |
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