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I used to work in a PR agency, doing publicity for lots of celebrities, and we were always too busy to pool our knowledge. Eventually, I instituted a working lunch once a week, to swap the latest information. I'd realised that we needed something like that when I was publicising one of our clients, and gave a journalist from a national newspaper the phone number of the person I thought was the client's booking agent. What I didn't know, but some of my colleagues did, was that the client had changed agents, so the wrong one then got hundreds of calls. He was furious, so were our client and her new agent, and so was my boss. All I wanted was to hide away somewhere until it all blew over. |
