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| [00:00.00] | One of Britain's most popular reality TV programmes |
| [00:04.30] | has returned to our screens for a fifth series. |
| [00:06.89] | The Apprentice sees 16 ambitious individuals |
| [00:10.25] | competing for a job with electronics tycoon Sir Alan Sugar. |
| [00:14.37] | With endless talk of credit-crunches, |
| [00:17.12] | redundancies and cut-backs, |
| [00:18.59] | it may come as no surprise |
| [00:20.72] | that thousands of plucky hopefuls applied for the show. |
| [00:24.45] | The chosen 16 will compete |
| [00:26.89] | in a series of business tasks |
| [00:28.66] | and do their best to escape elimination. |
| [00:31.47] | Not one of them wants to hear the fateful words: |
| [00:34.88] | you're fired. |
| [00:36.40] | It should also be noted |
| [00:38.29] | that this year's budding apprentices |
| [00:40.28] | are not going to be allowed to forget |
| [00:42.41] | the grim economic climate quite so easily. |
| [00:46.13] | At the launch of this year's TV show, |
| [00:48.57] | Sir Alan announced that |
| [00:50.55] | some episodes have been "specifically made |
| [00:51.99] | towards recognition of what difficult times we are in". |
| [00:56.51] | The tasks will as usual be gruelling tests of business acumen, |
| [01:01.39] | team-working and leadership skill. |
| [01:03.59] | They will also make for some hilarious viewing. |
| [01:06.84] | British viewers will be shaking their heads |
| [01:09.13] | in disbelief at the crazy decisions of the wannabe apprentices. |
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