| [00:00.00] |
I sometimes really do think that the people who know least about a company are the people who run it. |
| [00:06.25] |
That's why there's such an industry in advising on and supplying the skills for managing change. |
| [00:12.75] |
We went along assuming that we were selling well because of what we saw as our core qualities, but we were wrong. |
| [00:21.54] |
It was just that we happened to have got our pricing right, so when we changed that, it all started falling apart. |
| [00:29.12] |
Things got decidedly grim for a time, and drastic action was required. |
| [00:34.00] |
A merger was considered, and an aggressive takeover had to be fought off. |
| [00:39.20] |
In the end, it was easier to accept an offer for the Budget Products Division, and avoid major redundancies, than to go on trying to keep the whole thing afloat. |
